Colorpure color chart

Quickly Categorize COLORPURE Shades

COLORPURE is the JOJO hair color range for professional hair color. The color numbers help you identify depth and tone, and quickly find suitable shades in the shop.

How to Read the Color Name

• The first number indicates the color depth.
• Numbers after the decimal point describe the tone or nuance.
• PLUS and special shades are designed for specific color results.

For an accurate color assessment, a physical color chart in the salon remains the best basis, as screen display and lighting can alter perception.